Various headlines in the 1937 Film Daily Year Book of Motion Pictures utilized a fairly-new slab serif design called Rockwell.

Structural Design JNL is Jeff Levine Fonts’ version of this utilitarian type design, and is available in both regular and oblique versions.

According to Wikipedia: “Rockwell is a slab serif typeface designed by the Monotype Corporation and released in 1934. The project was supervised by Monotype’s engineering manager Frank Hinman Pierpont.”

There is an alternate ‘A’ on the lower case ‘a’ key, as well as a second alternate ‘A’ on the vertical bar key.